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About Us

At JP, we pioneer delicious nutrition that fuels your life. 

We work harder to make you healthier. We don’t pretend it’s easy. But we prove it’s possible.

We are ALWAYS:


JP is on a mission to create the most trusted nutrition and wellness brand on the planet.

Transparency, integrity, and community define JP, and as we expand, we will ensure that these ideals remain at the heart of our brand. Our innovation is unparalleled – we constantly set trends and push the envelope with product development. We believe we have found a universally loved approach to providing an amazing product lineup and access to knowledge and information about the lifestyle that we promote.


Our Story

When JP started 8 years ago, the wellness space as we know it didn’t exist. We began as the underdog in the Lower East Side of Manhattan, working to the fight processed food that had become so pervasive in our society by delivering fresh, nutrient-dense, ultra-convenient products to our devoted following. Since then, we’ve become pioneers of the wellness industry, and have stayed committed to making healthy food accessible.

We’ve earned the trust, respect, and love of our guests by remaining transparent and never compromising our values: we only use the highest quality and freshest organic ingredients. We refuse to use processed or artificial ingredients that slim a nutrition label.


For more information, please follow us on Instagram (@juicepress), Twitter (@juicepresstweet), and Facebook (@juicepress).