JP FUELS ATHLETES

JP has pioneered plant-based nutrition for athletes through our product innovation as well as through partnerships with Equinox, SoulCycle, the US Open, and adidas. Our Innovation Team works hard to develop products that hit the mark on three levels: nutritionally dense, taste delicious, make you feel great!

Without paid endorsements or sponsorships – we’ve amassed a loyal and devoted following among athletes and champions alike. We’re proving that plant-based nutrition is clean, powerful, and can fuel champions!